Surviving Black Friday Week

by Christopher O'Brien

By Jen Strathman

The much anticipated Thanksgiving week has arrived. Get the aspirin ready if you’re travelling or planning to shop. Put the scale away and get the beer ready if you’re planning to be lazy and watch some football and eat. Don’t expect the hype over the shopping season to end next week. There’s a lot at stake this year for retailers, so  there will be sales throughout the season.

While we typically think of Black Friday as the shopping day after Thanksgiving, the unofficial holiday is getting redefined. Call the new shopping deals on Thursday whatever you want — Gray Thursday, Black Friday Creep, or Black Thursday.  No matter what you call all these deals, here’s a shopping survival guide:

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