Advertise With The Whisper!

The Wolcott Whisper’s audience totals about 200 pageviews per day, mostly from within the town of Wolcott. We also get a small amount of traffic from various towns in the area as interested local residents check their local news from their offices outside of town. All of our content is promoted on Facebook, including new advertisers.

Businesses who advertise with us are investing in quality news coverage and building a civic engaged community. Towns with high levels of civic engagement are generally more successful in every facet of society, and creating a more engaged, better informed community is the Wolcott Whisper’s goal. Join us!

The average Wolcott Whisper reader is a homeowner with a household income above $70,000.

 

Wolcott Whisper Display Advertising Options

Righthand Column – upper rotation

  • 300×250 in the upper portion of the righthand column ($99.99/month, includes “editable ads” option and additional intro to readers on Facebook)
  • 300×150 in the upper portion of the righthand column ($49.99/month, includes “editable ads” option and additional intro to readers on Facebook)

Righthand Column – lower rotation

  • 300×250 in the upper portion of the righthand column ($39.99/month, includes “editable ads” option and additional intro to readers on Facebook)
  • 300×150 in the upper portion of the righthand column ($29.99/month, includes “editable ads” option and additional intro to readers on Facebook)

 

Editable Ads

The Wolcott Whisper can set up your banner ad to allow you to update the key text of your ad and/or a photo remotely, as the business owner, through a simple Tweet, Facebook update, Text message, RSS feed from your blog, or through MLS real estate listings. (Add $50/month)

 

Introducing the Wolcott Whisper Local Business Directory

Buy your own page on the Wolcott Whisper, improving your own site’s search engine profile or just serving as your own basic web presence.

  • Simple listing – includes up to 100-word basic description and links to your business website and/or map location with thumbnail logo (free)
  • Expanded listing – includes up to 250-word description of business and products, rates & prices, link to business website and map location, user-based positive testimonials, logo and larger photo, 4 weeks free *Help Wanted* listing (see below) ($99.99/year)
  • Community Partner – includes all of the above, as well as RSS feed from company blog, and 15% discount on any display ad options in upper righthand column. ($199.99/year)

 

Help Wanted Directory

Up to 100 words per listing (multiple jobs per listing is fine and multiple links can be embedded). Each ad will be shared at least once a week on our Facebook page as well. ($10/week)

 

Legals

Public announcements from local government agencies. ($24.99/week)

 

Expand the Reach of your Marketing Dollars

The Wolcott Whisper is a gateway to the Independent Media Network and its “TargetZone” global ad exchange options. If you advertise with us, we can also provide you with the following:

  • Retargeting – The banner follows the person to other sites they visit, reminding them about your product or service.
  • Search – We can improve your business’ visibility in search engines to bring you more customers who are both nearby and already looking for your services.
  • Demographic targeting – We can program your banners to appear only on the screens of your best customers, meaning we can target your banners to appear only to people in a specific neighborhood, by income level, or based on consumer habits or purchasing history.

For more information or to advertise, contact Chris O’Brien by email or call (203) 558-5817. WolcottWhisper.com is a prepayment vendor.

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